The empowering effect of Mind Mapping

What is Mind Mapping?

Mind mapping is a visual tool that enables us to structure, organise, arrange, brainstorm and learn information in a highly specialised way.

The past 10 years have brought us amazing insights into the human mind and our limitless capacity to think, comprehend and store large amounts of information. If anything, its proven that our capacity to think effectively and quickly is very closely tied to our imagination and our ability to create associations between chunks of information.

Mind mapping has come a long way since the early days when Tony Buzan introduced it to the world. It is now a very well known tool that enables individuals to tackle and take control of the overwhelming amount of information that we are forced to absorb every single day.

These days mind mapping isn’t all about the map. It is instead, evolving into a visual tool that is transforming the way we think and work on a daily basis.

So where do I start with a mind map?

Firstly, start in the CENTRE of a blank page turned sideways. Starting in the centre gives your brain freedom to spread out in all directions and to express itself more freely and naturally.

Then use an IMAGE or PICTURE for your central idea. This is because an image is worth a thousand words and helps you use your Imagination. Mind mapping is a great way to release your creative side.

A central image is more interesting, it will keep you focussed and help you to concentrate. Giving your brain more of a buzz!

Then use COLOURS throughout. This is because colours are as exciting to your brain as are images. Colour adds extra vibrancy and life to your mind map and adds energy to your creative thinking, it’s also fun!

Then, CONNECT your MAIN BRANCHES to the central image and connect your second- and third-level branches to the first and second levels, etc. This is because your brain works by association. It likes to link two (or three, or four) things together. If you connect the branches, you will understand and remember a lot more easily.

Also, try to make your branches CURVED rather than straight-lines. This is basically because straight lines are less exciting (more boring).

Then, use ONE KEY- WORD PER LINE. This is because single key words give your Mind Map more flexibility.

Make sure you use IMAGES throughout because each image, like the central image, is also worth a thousand words.

The benefits of mind mapping

There are many benefits from mind mapping, these include the opportunity for you to see the bigger picture; improve your capacity to remember complex information; help you to cope better with mental clutter by getting it out of your brain and onto paper and it can help you unlock unexpected creative ideas.

However, keep in mind that the true benefit lies with committing yourself to the act of using mind maps for a period of at least two weeks, and measuring the results for yourself.

Remember that you don’t necessarily need to be a visual thinker to benefit from this process.

Visual maps don’t require the use of images, and can in fact be built entirely around keywords and phrases in a somewhat linear fashion. Either way, they will assist you to better organise and manage the range of information that you are exposed to every single day.

You can use mind maps for a number of activities such as organising and managing projects; business planning; research and even to organise and prioritise your ‘to do’ lists.

In a personal setting, mind mapping can also be used for planning holidays, financial planning, managing events, setting yourself goals and even an alternative way to keep a diary.

Why not give it a try for yourself and see what benefits you find.

If you would like to discuss mind mapping workshops, please contact us via our website or on email at

#mindmapping #creative #visual #training #learning #workshops

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